For Real Estate Developers
Marketing for real estate developers and communities
Take Part markets new communities and land for developers across the Upstate, with the brand, website, photos, films and ads made by one team. With Relan Capital, our marketing helped sell out Riverstead's 53 homesites in 13 months, and two years into running sales and marketing at Longview Carolina we have helped generate more than $16 million.
Best for developers and land owners launching a community who want one team from the first logo to the last lot.
- Founded
- 2020
- Founded
- Clients served
- 50+
- Clients served
Communities we have marketed
Roy Costner, one of our founders, also runs Relan Capital, a land development, management and sales firm. Several of the projects below were done with Relan, so we market land the way an owner does, with an eye on every lead and every sale.
Riverstead was planned as four years of sales. With the website, photos, films and advertising we made, it sold out in 13 months, 53 homesites in all. At Longview Carolina, a farm-centered community in Easley, creative work began in 2022, and two years into sales and marketing the campaign has helped generate more than $16 million.
For Falls Park at Keowee, 71 forested homesites between Lakes Keowee and Jocassee, we built the brand from the logo up. For Kingdom Builders, a healthy-home builder, we made a brand film and The Romey, a site built to sell its showcase home.
Services behind this work
“Roy has become a key member of our development team. Started working with him on drone photography for our properties, and now he handles just about everything, websites, photos, videos, marketing, sales materials, you name it. He helped us sell out Riverstead in a year and we're on track to sell out Longview Carolina. The young man and his team at Take Part do excellent work and take care of every detail. Can't recommend them enough.”
Questions we hear
How is marketing for a new community priced?
Every community differs in size, timeline and how much is already in place. We quote after learning the property and the sales plan.
What do you handle for a community launch?
The brand and logo, website, photography, drone footage, films and advertising, plus the phone systems, CRM and AI chatbot behind the leads, as we do for Longview Carolina.
What is your connection to Relan Capital?
Roy Costner, one of our founders, runs Relan Capital. We have marketed Riverstead and Longview Carolina together, and we make Relan’s listing photos, drone work and films.
Do you work with real estate agents?
Yes. For agents who need photos and video for a single listing, see our Real Estate Listing Media package.
Can you track leads and sales for a community?
Yes. For Longview Carolina we run the CRM integration and track the data from every campaign, so the team can see where buyers come from.
Where do you market land and communities?
Across the Upstate, from Easley to Lake Keowee, and Relan Capital’s listings reach into Western North Carolina.
See also
Tell us what you're working on
We'll come back with ideas and a quote. Prefer to talk? Call (864) 668-3030.
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